5/7/2023 0 Comments Cinemagraph pro for mac![]() Beyond just coining the term, the two photographers also popularized the novel format, thereby greasing the wheels for an entirely new style of visual storytelling. And there’s no doubt about it: without the initiative and resourcefulness demonstrated by Beck and Burg, the cinemagraph, as we know it, would not exist today. As far as anyone’s concerned, the medium was first introduced to mainstream audiences in 2011. Like any good superhero, the cinemagraph, too, has an epic origin story. Was this pop icon the real inventor of the cinemagraph? But the process commanded a lot from the user, forcing people to expend creativity in less than ideal ways. So yes, through Photoshop, it was entirely possible. At the outset, it was Photoshop that emerged as the strongest option for producing cinemagraphs, despite the program’s lack of sophistication in this regard. So, as creative people do, many found workarounds in existing multimedia apps (originally designed for still images). And while cinemagraphs did, indeed, generate a fair amount of buzz that year, those intrigued were still without a definitive tool for actually making them. Since New York Fashion Week 2011, the visual storytelling community has rallied behind this designation, thus ratifying cinemagraph as the de rigueur term for a living photo. And just like that - following a healthy brainstorming session - the term “cinemagraph” was born. Without an adequate term to describe what, exactly, these new kind of media files represented, Beck and Burg decided to coin a new phrase. Together, the two Americans crafted and shared a number of dynamic photos, which spurred a great deal of curiosity and interest from the fashion community. In February of 2011, during New York’s illustrious Fashion Week, web designer Kevin Burg and photographer Jamie Beck teamed up to animate a collection of the latter’s images. For the sake of broadening our knowledge and getting everyone up to speed, we wanted to publish an exhaustive, all-encompassing answer to the question most often begged: what is a cinemagraph? The Recent History of Cinemagraphs Naming CinemagraphsĪlthough cinemagraphs may have come to pass at an earlier date (stay tuned), the etymological roots of the word arose more than 6 years ago. At this very moment, we’re at a critical point in the cinemagraph’s short history a windfall, if you will. Now, only so many years later, cinemagraphs are gaining momentum and attracting people from all disciplines, as the novel format’s fresh appeal garners more and more support. That is, until the year 2011, when two artists joined forces to produce what ultimately became the first-known instance of a living photo: an entirely new visual medium, which would henceforth earn the colloquial title of cinemagraph. Pictures were still pictures - literally. But, for the most part, both mediums remained the same. Camera technology got better, which improved both the quality of the images and the manner in which we gather them. However, save for a few minor innovations, things went quiet. The 1800s provided us with two utterly groundbreaking pieces of technology that forever changed how we document everyday life - not to mention, exhibit our work. Sure, it may have just been a series of images printed on a roll of paper that looped in succession, but by golly, Le Prince had triumphed. ![]() But then, thanks to the efforts of crazed inventor Louis Le Prince - AKA the “Father of Cinematography” - we got motion picture. ![]() ![]() You know, a never-before-seen-or-heard instrument to express one’s thoughts, feelings and attitudes.Ĭoncerning the visual domain, at first, there were photographs a simple method of capturing someone, something, or somewhere with the mere click of a button (well, in those days, the process was a lot more cumbersome). Less frequently, though, is the introduction and subsequent adoption of an entirely new medium. In the ever-evolving digital landscape, every day, there seems to be a brand new, revolutionary tool, device, phenomenon - whatever - making its debut on the marketplace. Cinemagraph by OnePointTwo (see HD version) Visual Storytelling: Past, Present & Future ![]()
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